advertisers

Advertisers are not so in thrall to the cult of youth that they are prepared to overlook such a shift.

广告商不再那么依赖生命力旺盛的年轻人，他们准备对此轮转变保持冷静。

Advertisers understand this only too well: what they are trying to sell aren't just products but ideas, often in the form of 'lifestyles'.

广告商自然已经对此驾轻就熟：他们的卖点不是商品而是点子，只是这些点子总是披着“生活方式”的外衣罢了。

It's true. Television networks use those ratings when deciding how much to charge advertisers.

是的。电视联播网用这些排名来决定对广告商的收费。

The city seems to have been invaded by advertisers that even street signs have adverts in them, as this one above.

正如上图所示，这个城市貌似已经被广告商侵占了，以至于连街道指示牌上都有广告。

Its underwhelming conclusion was that Yahoo had to be more "relevant" to its users, advertisers and partners.

报告得出了一个令人兴趣索然的结论：雅虎必须做到对用户、广告商和合作伙伴更为“相关”。

Schmidt said as consumers buy less online, advertisers are reducing how much they are willing to bid for Google's search ads.

施密特说，随着消费者减少网上购物，广告客户也降低了对谷歌搜索广告的竞价。

None of this means that advertisers just have to turn the audio dials and consumers will come running.

这并不意味着广告商只需调高声音就能吸引消费者。

Facing such many problems, advertisers have to ask themselves: what on earth can be used to describe an advertisement ?

面对如此之多的问题，广告人必须自问：我们到底用什么去描述广告？

Advertisers often look at me with a blank expression when I try to explain this.

每当我试图把以上内容解释给广告客户听得时候他们总是一脸茫然的看着我。

And advertisers tend to see broadcast television, with its consistently wholesome quality, as a safe place to promote their products.

广告客户仍然因广播电视一贯的健康品质而视其为推销自己产品的安全平台。

The advertisers want you to read the word 'fights' and think that the toothpastes cures bad breath, but it does not say that!

广告商想要你看到“挑战”这个词，并认为这种牙膏能够治愈口臭，但广告上其实并没有这样说。

So far, the Bocog hasn't weighed in on the matter, putting advertisers in a quandary as they put finishing touches on their Olympics plans.

由于北京奥组委一直未出面澄清此事，这令希望敲定奥运宣传计划的广告客户们陷入了进退两难的境地。

However certain advertisers do not always transfer their intents directly, but in some indirect ways, and one of them is pun.

但是很多广告却常常不直接表达所要传递的信息，而是通过间接的方式来表达，双关语就是其中之一。

Advertisers, having picked up my musical taste, are able to target me with personalized ads based on my online behavior and demographic.

这网站了解到我的音乐品味，根据我的网上活动和人口统计学的分析它能给我投放个性化的广告。

Multiple sponsorship gives two or more advertisers the opportunity to be identified with a particular program while sharing the cost.

多家赞助使两家或多家广告客户成为某节目的赞助商，同时他们分担费用。

As is often true of most advertising promises, the benefits touted by Fitflops advertisers aren't as significant as promised.

正如大多数广告承诺并不完全真实一样，“非凡”广告所宣扬的好处其实并没有那么神奇。

So far, the big broadcast networks have been able to persuade advertisers to spend more for each eyeball they reach.

到目前为止，大的广播公司仍然有能力说服广告客户花更多的钱获得更多的市场关注。

But on the Internet, advertisers are increasingly choosing where to place their ads based on how much sites know about Web surfers.

但是在因特网上，广告商们将广告放在哪里越来越取决于有多少网站对网络冲浪者的了解。

The rice is paid for by the advertisers whose names you see on the bottom of your vocabulary screen.

广告商，你可以在词汇的底部看到他们的广告。

The bottom line is that this attractive content has enabled Sina to capture a growing number of advertisers.

对新浪来说，其底线在于用这些内容来吸引更多的广告商。